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Apr 13
1

What is Agile Marketing and Why is it Used in a Marketing Department?

By Lorenzo Del Marmol | Innovation, Innovation process, Innovative Ideas

“Plan for what is difficult while it is easy, do what is great while it is small” – Sun Tzu Even more marketing employees and teams need to work faster and…

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Apr 07
0
Why Agile Marketing

Why Is Agile Marketing Necessary for Organizations?

By Lorenzo Del Marmol | Innovation

In today’s world, in which users decide whether they are interested in a specific web page in a few seconds, it is quite important to use both data and analytics…

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Mar 28
3
Digital Transformation Strategy NYT

The New York Times’ Successful Digital Transformation Strategy in 4 Points

By Lorenzo Del Marmol | Digital Transformation

As traditional print readership remains on the decline, publishers are struggling to adapt to the increasingly fragmented digital media landscape and implement their transformation. Major legacy players such as the…

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Mar 21
1
Agile Method

Designing Agile Management Processes Built for Change

By Lorenzo Del Marmol | Creative process, Transformational change

“Good management processes support strategy and capability of execution: agile management processes help change capabilities and other organizational features quickly when change is necessary.” – Christopher Worley, Thomas Williams and…

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Mar 20
23

11 useful Tricks to Improve Your Creative Thinking

By Lorenzo Del Marmol | Creative thinking, What is creativity | 8 Comments

In this very competitive society we live in, the need for creative thinking is now more in demand more than ever. Both the corporate and organizational landscape require creativity from…

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Mar 03
0
Gain valuable insights from your social media thanks to Big Data!

Gain valuable insights from your Social Media thanks to Big Data!

By Lorenzo Del Marmol | Big Data, Digital Marketing, Digital Transformation

Nowadays, with the rise of big data, greater machine-to-machine (M2M) communication and the Internet of Things (IoT), reliance on machines by humans became greater than ever before. In one sense,…

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Feb 21
0

KONTAGIOUS / How can you use Word of Mouth Marketing to stand out?

By Lorenzo Del Marmol | Content Marketing, Inbound Marketing, Storytelling

“We are storytelling creatures” – Max Richter So you want to know the secret recipe of word of mouth marketing? You are at the right place. Whatever the industry you’re…

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Feb 14
0

How designing for Micro-Contexts can optimise your conversion rate?

By Lorenzo Del Marmol | Strategic Thinking

Empathy (ˈɛmpəθi/) Noun: empathy “The ability to understand and share the feelings of another.” While going through this article, wether you are a manager, designer or an engineer, you will…

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Feb 09
1

How to turn your employees into brand ambassadors ?

By Lorenzo Del Marmol | Organisational behaviour, Personal Branding

“Employee branding, in simple terms, means what an employee projects not only about himself but about the organisation’s culture to the outer world.” The objectives of employee branding are manifold….

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Jan 27
0

Constructing worthwhile Brand narratives – it’s all in the story, stupid!

By Lorenzo Del Marmol | Storytelling

“Branding is inherently simple. It implies the construction of identity. Yet, an identity that matters is hard to construct and even harder to maintain.” Brand power, do you believe in…

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RSS Creative Corporate Culture

  • How Can CRM Ease Your Marketing Team Experience? Arnaud de Ghellinck
  • How to successfully launch an Influencer Marketing Campaign? Arnaud de Ghellinck
  • Creative Empowerment: The 7 Steps to a New Management Style Lorenzo Del Marmol
  • 4 Tips to Become a Values-based Leader For Your Tribe Lorenzo Del Marmol
  • 10 Ways We Use to Improve your Employee Experience Lorenzo Del Marmol

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© 2019 World of Digits - Blog.

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      • World of Digits
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